Entries from October 2009 ↓

Corollas More Popular Than Camrys In Canada

Companies that sell Toyota Parts know that Toyota Camry Parts sell a lot better than Toyota Corolla Parts in Canada. They know that the reverse is true in America. And what we can all extrapolate from that information is that the Corolla is a more popular car in Canada than in America. But why is that so? It’s because the people in Canada are buying different cars altogether compared to the cars bought in America.

Research indicates that Canadian car drivers actually care about entirely different auto features than the features which are desired by American car drivers. Canadians are more likely to look for compact and subcompact cars. They want cars that are roomy inside but still small whereas Americans still like to get bigger cars if they can afford to do so.

The main reason for this is probably because the cost of owning a car in Canada is higher than the cost of owning a car in America. Canadians typically enjoy less disposable income than Americans and they have to stretch it further since the price of gasoline is a lot higher there. Americans, on the other hand, may have tight budgets but they can get a car that they really want if they try.

Offering a Timely Part Delivery Service

car-parts One of the things that I thought I should do when I setup shop in town was go above and beyond my competitors.  You see, I wasn’t the only parts shop in town, so I knew the competition would be fierce and yet I wasn’t worried.  I had a trick up my sleeve.

We opened our doors with much fanfare and became the first shop in town to offer Ford racing parts.  The community welcomed our new offerings as there was a bit of underground racing happening in town.

There was also favorable response to use offering genuine OEM Ford parts at a price that no one else could touch.  Truth be told we still made a good markup, and certainly had a good volume of sales.

But where we were really able to shine was the parts delivery service that we offered.  Strangely, no one in town delivered Ford parts (the other brands had good coverage for that), so we filled a void.  The dealers in town loved our prompt service that we started getting requests for other parts as well.  Let’s just say that business was good.

Now, just two short years later, we have three shops in town servicing the many dealerships and garages.  Based on our success, we are looking to expand to other towns in the state and maybe even franchise our company.  It has been a great business success.